The Atlassian Marketplace lets you sell and share Marketplace apps that enhance the functionality of Atlassian apps such as Jira and Confluence.
Marketplace apps help customers tailor their Atlassian apps to suit their teams' needs. Whether it's providing diagramming solutions in Confluence or streamlining workflows in Jira, the potential for innovation is boundless.
Marketplace first launched in 2012. Less than a decade later, it surpassed $2 billion in lifetime sales.
Utilize our development platforms to craft Marketplace apps tailored to your team's specific needs or to commercialize your creations by listing them on the Marketplace.
Discover how to develop, list, and manage Marketplace apps on the Marketplace
As of Feb 15, 2024, the Atlassian Marketplace no longer offers sales and support for server Marketplace apps.
If you're considering cloud or have migrating customers, see Moving your Marketplace app and customers to cloud.
We help you take your Marketplace apps to customers in the best way possible. Some of the key benefits of Marketplace are:
Ease of access: Atlassian has more than 260,000 customers. When looking for Marketplace apps, Atlassian directs all of these users to the Marketplace.
Ease of trial & purchase: Customers can use the Universal Plugin Manager (UPM) to access the Marketplace directly from their Atlassian app instance to install or buy Marketplace apps.
Support: You can use our Marketplace licensing solution to let users to pay for your Marketplace app via Atlassian. This simplifies the process for all parties. At my.atlassian.com, both partners and customers can manage their licenses. It allows these users to view and manage billing accounts, Atlassian apps, orders, quotes, payments, and more.
Profit for all: Revenue is split between you and Atlassian. Your robust Marketplace apps enhances our Atlassian apps like Confluence and Jira. And our flexible Atlassian apps and the Marketplace boost your Marketplace app sales.
A partner can sell and share their Marketplace apps on the Marketplace. These partners offer an array of solutions that extend the functionality of our core Atlassian apps, including project management tools, reporting enhancements, integration plugins, themes, and templates.
Partners can be categorized as follows:
Marketplace Partners: Commercial developers who earn revenue from published Marketplace apps. For more about these partners, check out the Marketplace Partner Program.
Solution Partners: Channel allies who provide consulting, sales, and technical services to customers, including development of custom Marketplace apps.
Developers: In-house developers, often within medium to large organizations, who create custom Marketplace apps and integrations for internal use. They can choose to freely launch these on the Marketplace or opt for private distribution.
How to become a Marketplace Partner
| Prepare to list on the Marketplace | |
| Meet the Marketplace requirements | |
| Learn about the payment models |
There are three app payment models you can choose from on the Marketplace. Each provides different benefits:
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| Access help and resources |
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