Last updated Feb 2, 2023

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Getting started

As we continue to move towards a cloud future together, new server app sales and installs are no longer available for customers. You can update app version via Atlassian Marketplace until the end of support for server on Feb 15, 2024.

We're excited to announce new and updated program benefits for Marketplace Partners. If you've set up your partner profile in the Atlassian Marketplace and have an active Marketplace listing (or are on your way to getting one), we want to provide you with the tools you need to manage your app business; from developing the features your customers crave to providing legendary customer service that keeps them wanting more!

Free developer instances to build and test your app

If you're already a developer or are thinking about developing for Atlassian, we'll give you a free developer instance to make it easier than ever to develop and test on our products. 

What's included in a developer instance?

A developer instance includes Atlassian Cloud licenses for:

  • Jira Work Management: 5 users
  • Jira Software: 5 users 
  • Confluence: 5 users 
  • Jira Service Management: 1 agent 

Details about this benefit

Developer instances should only be used for development and testing. If you need this for production purposes please consider using the free support tools benefit.

How to apply

No request forms needed here... get started with your development instance today

Free tools to support your customers

If you're a Marketplace Partner with at least one paid via Atlassian app, we'll give you free Atlassian software to help reduce your costs for customer support.

What's included in a support tools instance?

This package includes Atlassian Cloud licenses for:

  • Jira Service Desk: 10 agents
This is required in order to receive any of the below.
- Jira Software: 100 users - Confluence: 100 users - Statuspage: Business tier

Using Jira Service Desk as your support ticketing system helps create a consistent experience for your customers and ours.

How to apply

Navigate to our partner support center and select the following options from the drop down menus that present themselves:

  • Partner Program Support
  • Partner Program Benefits
  • I want to request a free product benefit

Then select 'Marketplace Support Tools instance' from the options available and provide the requested onscreen information.


What if I need a larger tier size?

The Marketplace Partner Discount which offers: Jira Service Desk Cloud: 25 agents, Jira Software Cloud: 500 users, and Confluence Cloud: 500 users is still available, but requests must be approved by Atlassian. We are no longer accepting requests for the Marketplace Partner Discount for any partner who does not have at least one paid via Atlassian app currently listed in the Marketplace, and approval is contingent upon agreeing to install the app described in the support metrics data collection section above. We are not approving any requests beyond 25 agents for Jira Service Desk, 500 users for Jira Software Cloud, and/or 500 users for Confluence Cloud.

What if I am also an Atlassian Solution Partner?

If you are an Atlassian Solution Partner, you may be eligible to receive additional benefits which include: Server and Data Center offerings, additional products like Trello, Bitbucket and Hipchat, and higher tiers (for server and Data Center offerings only). Go to the Charlie Portal to apply.

If you already receive free license benefits through the Solution Partner program, you will not be eligible to receive additional benefits through the Marketplace Partner Program. 

Are there any options for hosting my app source code?

If you want source code hosting along with a simple issue tracker and wiki, we're happy to point you to Bitbucket, which is free for small teams of up to 5 users!

I already have a cloud instance for my app projects. Can I convert my billing to this offer?

If your instance meets the other requirements, yes. Just create a new request anyway and we'll figure out the details from there. 

I have multiple paid via Atlassian apps. How many instances can I apply for?

We can only offer this benefit for one instance per company. 

I have a question not answered here. What do I do?

See the documentation or visit our help portal. We'll help!

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